Ep. 7 - Chris Bjerrisgaard from Vancouver Island Brewery
In the seventh episode of Beer Life we talk with Chris Bjerrisgaard from Vancouver Island Brewery and Vancouver Craft Beer Week. Jorden and Chris talk about his involvement in Vancouver Craft Beer Week and the missteps with the first rebrand of Vancouver Island Brewery and how they fixed it. They also discuss how doing business on Vancouver Island is very different than in Metro Vancouver and why mainland based breweries often struggle selling beer on the island.
Brought to you by Jorden Foss of Beer Life